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The Beautiful Girls Are Back And Making Beautiful Tunes

You might recognise this artists name from songs such as "Go Don't Stop" but Mat McHugh is working on bigger and better things nowadays. The Beautiful Girls are back and are hereby announcing their new album, funded by Pledge Music, a new and innovative way to make beautiful records.

It is 4 years since Mat McHugh’s The Beautiful Girls released the widely acclaimed Spooks (#1 A.I.R and #18 ARIA album charts, #3 USA Billboard Reggae Chart, #1 iTunes chart, certified Gold).

Since then The Beautiful Girls toured Brazil, Canada, Europe, the USA. McHugh has survived a motorbike crash on the edge of a desert, an emergency appendectomy in California, gotten lost in the jungles of Costa Rica, celebrated the birth of his first child and released the much-lauded and downloaded solo set, Love Come Save Me, which showed a mellower side to the man-behind-the-band.

While starting to write songs for what he thought would be the next solo McHugh effort, Mat says he realised the music was taking him down another path, away from the intimate, acoustic McHugh sound and back to that of The Beautiful Girls “When I stood back from the songs I’d been writing it was clear that I was being guided in a particular direction. They all sounded like ‘The Beautiful Girls’ to me. It’s hard to explain it but I know it when I hear it. It’s always been important to me to be open to whatever the moment calls for. In this instance, the music is pushing me a certain way and I feel it’s my duty to acknowledge that and to embrace it accordingly. I answer to music, it’s never the other way around”.

Having funded Love Come Save Me himself and then given it away, plus having heeded some poor advice and having been let down by some folks he trusted, the coffers were a bit low when planning began for making a new record. A chance conversation with a friend led him into discussions with Pledge Music and some rethinking about how he might fund the next effort. “Being an independent artist from the very beginning, I’ve always experimented with different ways of putting my music out. The last record was put up as a free download, but for this album I’ve decided to go down a different, but as equally exciting, path and have teamed up with Pledge Music to work on it’s creation. The idea of removing the barrier between musician and listener has always been tat the very top of priorities for me. I think the great thing about partnering up with Pledge is that it allows everybody to be involved in the entire process and become a part of an album’s creation. In that way it becomes their album too. I really like the thought of that. Plus we still get to remain independent, no record label involvement, which I’m very proud of”.

Having assembled TBG co-producer/co-founder Ian Pritchett and the regular TBG collaborators, McHugh and Co take pleasure in launching their Pledge Music campaign today for the album which will be called Dancehall Days. An album to be filled with, in Mat’s words “Spooky, dubby, digital dancehall influenced, rootsy, punky, reggaelectric, winsome sea songs. And some other stuff”.

As well as pre-paying for the album download, Pledgers can participate in a weekend on the road with the band, get a custom made surfboard from McHugh’s good friend, and long time shaper, Stuart D’Arcy. They can also grab a guitar or sampler which will have been used in the recording.  Or one of several other exclusive available offers.

Pledge Music and similar campaigns have become more common in the past few years as artists seek to have their fans help create the projects by prepaying -  allowing, especially fiercely independent, artists like The Beautiful Girls, Mat. McHugh and many others to get their fans closer to the creative process.

Those wanting to contribute can access The Beautiful Girls Dancehall Days from Friday 6th June at midday...

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