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Return to Rio again and again

 

Return to Rio - what is this mysterious party? Was it conceived by pink flamingos? Apparently, the upcoming festival in March will in fact be numero trois, of what appears to be a pretty unbelievably amazing, recurring celebration.

 

 

 Basically, you can escape the city for the weekend, make tracks to a resort on the Hawkesbury, and party/recuperate to the sounds of soul, funk, reggae, and dance. All for just 150 measly dollars. Alcohol is BYO (as it should always be), and there’s a choice of accommodation ranging Glamping, camping, and cabins. The dress-code is ‘raid Cirque du Soleil’s dumpster’ and the atmosphere is ‘Boogie Nights’ but with more lasers.

 

In founder Ricky Couper’s own words, it’s ‘a thousand people round a swimming pool’ - if you check out this promo video (https://www.youtube.com/watch?v=I38HDtzneOI), you’ll see that it’s kind of a whole lot quirkier than just that. 

 

With its own Dr. Seuss-like manifesto (http://bit.ly/ReturnToRio14), it’s like Mardi Gras danced its way into the woods and got settled for an extended stay in the fresh air. But procuring a ticket is more easily said than done…

 

Taking inspiration from Willy Wonka, the festival organisers release limited quantities of ‘golden tickets’, which are personally distributed by the headlining dj’s (oompa loompas?). While this sounds kind of exclusive, the upshot is a crowd made up of ‘friends-of-friends’, which may just be why it looks like Utopia rather than a Brahs-infested piss-up…

 

And Utopia it is - ‘Riopians’ are each requested of a contribution to the community during the weekend. Whether that be making a round of sandwiches, accessorising a neighbour’s tent or cabin, or offering a fellow Riopian a ‘sensual massage’, it all signifies the festival’s zeitgeist; that the festival guests are the most important ingredient to the unique event.

 

So given its sole location of regional NSW, and the fact that you simply won’t get a ticket unless you know the right people (all of whom are probably based in Sydney) - why am I taunting you?

 

I’m as pained by FOMO as everyone else after seeing that video… my suggestion is that some of the clever entrepreneurial folks in Brisbane (or whichever other city you live in) take a leaf out of Couper’s book and bring Rio up North? We’ve had a ripper year of boutique festivals taking flight thanks to Pozible and its pledgers - let’s continue to pitch crazy festival ideas over the web and feel the love a good ol’ shindig can generate…

 

 

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